Attention
Create hooks that stop the scroll.
VIDEO · CREATIVITY · PERFORMANCE
TikTok has become a powerful acquisition channel. Alyads designs campaigns that combine native creativity, a clear understanding of the platform and performance management.
ALYADS EXPERTISE
A successful TikTok ad first needs to stop the scroll. The hook, pace, message, creator and product demonstration often matter as much as the media settings.
Create hooks that stop the scroll.
Produce formats that feel natural on TikTok.
Identify concepts that generate sales or conversions.
SCOPE
We analyse metrics including view rate, CTR, CPM, CPA, conversion rate and ROAS, with particular attention to creative fatigue.
HOW WE WORK
Review the offer, audiences and existing content.
Define the creative angles and concepts to test.
Launch and structure the campaigns.
Identify the best creatives and gradually allocate the budget.
TikTok is especially powerful when the product, benefit or transformation can be demonstrated visually.
For e-commerce brands in particular, combining ad creatives + media buying can provide an acquisition channel alongside Meta and Google.
LET'S TALK PERFORMANCE
Let us discuss your goals, customer acquisition and the channels best placed to achieve them.