E-commerce sales · France × Israel

Selling online is good. Growing profitably is better.

Your net margin guides our decisions. We configure campaigns so you can sell without losing money.

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  • Every cent spent matters
  • Precisely measured KPIs
  • Advanced tracking

MARKETS WE SUPPORT

Business sectors

SECTOR01

Fashion / ready-to-wear

SECTOR02

Food and beverages

SECTOR03

Furniture / interior design

SECTOR04

Beauty / Cosmetics

ShopifyPrestaShopWixWooCommerce

PERFORMANCE AFTER THE CLICK

From click to margin.

  1. Impression
  2. Click
  3. Session
  4. Basket
  5. Purchase
  6. Margin
  7. Repeat purchase
CPMCTRCPAROASMERaverage order valueconversion rateCACLTVmarge

A high ROAS means little if your business is losing money.

CASE STUDY · 01

Fashion — Women's ready-to-wear

AD SPEND MANAGED10 000 €€140,000 per monthGrowth achieved in 10 months

Objective

When we took over the account in December 2025, the brand had reached a ceiling of €10,000 in monthly ad spend and focused its communication on Instagram. The goal was to open new acquisition channels, reduce cost per purchase and increase average order value to improve ROAS while accelerating new customer acquisition.

Constraint

A highly competitive market with high CPM and acquisition costs, amid growing pressure on purchasing power.

  • Launched a multichannel acquisition strategy, introducing and developing Google Ads, Snapchat Ads and TikTok Ads.
  • Implemented a tailored creative strategy with distinctive advertising messages focused on conversion.
  • Implemented an advanced data analysis system supported by artificial intelligence.

Visual evidence — client case study 01

Enlarged screenshot of anonymised client results.

Anonymised performance evidence · real client data
×14Advertising budget
−50 %Acquisition cost
5,4Average ROAS
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FAQ

Frequently asked
questions.

01What ROAS should you aim for to be profitable?
There is no magic number. Your target ROAS depends on actual margins, shipping costs and average order value. We start by defining your break-even point.
02Meta Ads or Google Ads for e-commerce?
Google Shopping is ideal for specific product searches. Meta Ads is particularly strong at encouraging impulse purchases and retargeting visitors.
03Does Alyads work with Shopify and PrestaShop?
Yes. We manage dynamic catalogues and advanced campaign configuration across e-commerce platforms.
04What budget do you need to start scaling?
Scaling depends on stability rather than a set amount. Once CPA and ROAS are profitable and consistent for several weeks, we increase spend in stages.

RESOURCES

Explore e-commerce acquisition in depth

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LET'S TALK PERFORMANCE

Your acquisition should deliver business results, beyond the metrics.

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